Tweet Is everybody on the same page? Keeping a team in order can be difficult…. I like to compare different life events that I have to business practices… I’m actually writing this now while Eric is driving me to my hotel… we just crossed the Williamsburg Bridge and now we’re aimed at the Long […]
Tweet Ok guys….. The story below is not a new one… I have had a copy of this story in my wallet for over 15 years…. It was given to me by someone who took it out of he newspapers in the mid 60’s…. You can see from the attachment how worn, it’s become. I […]
Many people in the biz think this is a great idea- I happen to COMPLETELY agree with them… However, my take on it is a bit different. My opinions on the use of Small Claims Court to assist in permanent deletions are skewed to PROTECT your business FIRST… AND expand it at the same time…
As a company owner/manager you often wear many hats… You wind up cleaning the floors, answering the phones, worrying about customer complaints, completing accounting statements, making deposits
But most of us forget to focus on the most important part of our business… marketing and client retention…
Let’s take a brief look at how credit bureaus came into existence. Back in the good old days, if you applied for a loan, your credit file was ordered from the local credit bureau (all credit bureaus were local back than). A bookkeeper went in the back office, rummaged around for a bit and pulled out a paper file with the person’s name on it. Someone would look at the file and determine if they would offer you credit. If there was a questionable marking or error on the file, a simple phone call or visit to the office could clear the matter up.
The Acronym OCR stands for Optical Character Recognition…. That’s a fancy name for a computer that can read… An OCR device can “take a picture” of a letter (like a scanner) then read the picture and understand the picture is actually a letter….
OUCH!!! How can that affect your business??
It can actually HELP!!! Read the post for the details-
… Marketing? Unfortunately Marketing isn’t like one of those kitchen gadgets or late infomercials- You know the ones “Set-it and Forget it”…. Many people take that approach to prospecting and lead conversion but most of the time that DOES NOT WORK-